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Online sales of Indian films soon1 min read

25 November 2010 < 1 min read

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Online sales of Indian films soon1 min read

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More than 4,000 films from the archives of Films Division of India (FDI) will be soon available online, a top official said this week.

Kuldip Sinha, director of FDI, said a memorandum of understanding (MoU) was signed with National Film Development Corporation (NFDC) to market the films made by them.

Sinha said FDI, accused of ignoring the commercial aspects of filmmaking, will focus on marketing and distribution. Established in 1948, FDI has nearly 8,000 films in its database.

“Earlier, we did not have the expertise or the infrastructure to market our films. But now with the help of NFDC we can hope to earn some revenue from the sale of these films,” Sinha said.

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via South Asian Focus

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