Sinema Media has experience with the creation, development, and management of projects and events such as festivals, conferences, competitions, tradeshows and camera product launches. It involves studying the brand, identifying its target audience, devising the concept and programme, and coordinating all the working parts to ensure everything runs smoothly.
We began as an independent cinema, and until today our strength lies in engaging with the film community. The projects and events we’ve managed involve promoting and encouraging local films, recognising young film talent, and connecting filmmakers to people and products that will enrich their craft.
National Youth Film Awards
Creator & Programme Partner, 2015 – 2018
Organised by SCAPE, the National Youth Film Awards (NYFA) aim to establish a benchmark of national excellence in filmmaking and to recognise youths who are highly adept in their respective fields within the film industry. NYFA strives to be an important stepping stone for young filmmakers, opening doors to industry opportunities, film festivals, and further studies for its alumni.
Since its inception in 2015, it has drawn over 1,000 submissions competing for top honours across various technical crafts in filmmaking. The fourth and latest edition received a recordbreaking 500 entries, with an inaugural Open Youth Category for all youths between 15 – 35 years old. These filmmakers join the pool of participating youths from the existing Media Student Category, aimed at film students from local Institutes of Higher Learning.
Sinema Media was NYFA’s Programme Partner since its creation up until 2018, shepherding the awards from conceptualization to management. This involved planning the awards categories and judging criteria, coordinating film submissions, facilitating jury sessions, and finally helping to execute the Awards Ceremony.
Co-Organiser, 2014, 2016 & 2018
Utter is an annual Singapore Writers Festival initiative presented by the National Arts Council. It showcases the best of Singapore writing and celebrates its potential to be adapted into different media and across languages, giving audiences fresh perspectives and a deeper understanding of our homegrown authors. Since 2013, it has produced numerous short films, both live action and animation, which have screened across the country.
Over the course of co-organising three editions, Sinema has produced five short films and one feature film. The most recent edition, Utter 2018, was a retrospective featuring past works in a series of screenings and talks at schools and community spaces.
48 Hour Film Project
Singapore Edition Organiser, 2013 – 2017
The 48 Hour Film Project is a wild and sleepless weekend in which teams make a movie – write, shoot, and edit – in just 48 hours. It is the world’s oldest and largest timed filmmaking competition – the granddaddy of them all. 48HFP’s mission is to advance filmmaking, to encourage filmmakers and would-be filmmakers to get out there and make movies.
Sinema organised five runs of the competition, bringing the frenetic energy of 48HFP to Singapore’s budding filmmakers.
ciNE65 Short Film Competition aims to capture our Singaporean identity through the lenses of local budding filmmakers. Launched in July 2011, it encourages aspiring filmmakers to tell their Singapore story and what Singapore means to them. ciNE65 hopes to harness the potential of short films to touch the hearts and minds of Singaporeans.
Sinema is proud to have created the inaugural edition of ciNE65 in 2011.