India a strong film market: French studio
Leading French production house, Studio Canal, sees India as a potential hub for international films and believes it is essential to create awareness about Indian films abroad.
“It’s actually a very nice discovery. I decided to travel to India because MAMI International Film Festival invited us,” said Rodolphe Buet, executive vice president, international distribution and new business of Studio Canal.
He is highly optimistic about the relationship developing between India and European production companies and hopes Indian companies would soon start investing in Hollywood productions.
He maintains he tried to understand the production of Indian films before striking any deal with Indian production houses. “I met several. I tried to understand the production level – what kind of film will make sense for a European audience.”