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Netflix Launches Asian American and Pacific Islander Hub, National Campaign for AAPI Heritage Month1 min read

11 May 2021 < 1 min read

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Netflix Launches Asian American and Pacific Islander Hub, National Campaign for AAPI Heritage Month1 min read

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To highlight its Asian American and Pacific Islander (AAPI) creators and talent during AAPI Heritage Month, Netflix is launching a hub on the service dedicated to AAPI content, as well as a national ad campaign.

The company joins other streaming services in spotlighting its AAPI shows and movies — HBO Max and Hulu are just two other streamers that debuted a dedicated collection of content featuring Asian Americans on screen.

Netflix’s Celebrate Asian American & Pacific Islander Stories collection includes series, films and specials starring AAPI talent, including Kim’s Convenience, Always Be My Maybe, the To All the Boys franchise, and Never Have I Ever. There are also specific breakdowns for AAPI behind-the-camera talent, AAPI stories for families, Asian comedy icons, Asian and Pacific Islander Hollywood stars, and culture and food across Asia and the Pacific Islands.

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Image credit: Netflix

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