Netflix Picks up Chinese Fantasy Film ‘New Gods: Nezha Reborn’
Global streaming platform Netflix has picked up international rights to mainland Chinese animated feature New Gods: Nezha Reborn. The Light Chaser Animation Studios title was one of the seven major titles to release last week in Chinese cinemas over the peak Lunar New Year holiday period.
The platform has exclusive worldwide streaming rights outside mainland China. It did not confirm a date for international availability.
Gross box office in mainland China reached RMB235 million ($36.4 million) after six days on release. Ticketing and data service Maoyan forecasts that it will eventually finish with a RMB407 million ($63 million) total.
Nezha Reborn is the third high profile commercial title picked up by Netflix in the past couple of months. Earlier, the platform licensed The Yin-Yang Master: Dream of Eternity, a period fantasy action film by Guo Jingming which released on Dec. 25. It followed that with another of the Chinese New Year releases, The Yin Yang Master, directed by Li Weiran and produced through the Huayi Brothers studio.
Image Credit: Light Chaser Animation