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“˜Avatar’ Producer on Asia’s Film Future

12 August 2011


“˜Avatar’ Producer on Asia’s Film Future

Jon Landau is the most successful movie producer in the world. He might be the one who has lost the most money, too.

“Avatar,” which Mr. Landau produced, “is the most pirated movie of all time,” he said during a recent trip to Singapore. Still, the 51-year-old American is not complaining too much – the 3-D film was also the highest-grossing movie of all time, according to Box Office Mojo.

“It played for weeks in China. Piracy did not preclude it from the masses,” he said.

These days, Mr. Landau – who also worked on “Avatar” director James Cameron’s “Titanic” – is excited about the role of Asia in driving box-office trends, as well as developments in 3-D technology.

As chief operating officer of Lightstorm Entertainment, he’s adapting “Titanic” to 3-D and is also working on sequels to “Avatar.” He spoke to The Wall Street Journal from Singapore and the United States about the future of the motion picture industry in Asia. The following interview has been edited.


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Via The Wall Street Journal

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