Home»FEATURES»Behind the Scenes»Originality lacking in animation industry

Originality lacking in animation industry

0
Shares
Pinterest Google+

CHINA may be the world’s leading producer of animation but it lacks original cartoons, officials said yesterday at the opening day of the 2011 CCG Expo in Shanghai.

According to a report from the Chinese Academy of Social Sciences, China produced more than 220,000 minutes of animation last year, making the country the world’s leading animation producer ahead of Japan.

However, in terms of artistry and originality, only a few Chinese cartoon productions are impressive and influential, industry experts said.

Sixteen domestic animated films earned about 200 million yuan (US$30.9 million) at the box office in 2010.

In recent years, most Chinese cartoon films have not been widely distributed, except for “The Pleasant Goat and Big Big Wolf” franchise.

To tackle this, China will enhance policy support to boost development of the industry, officials have said.

 

Read the full story here >>

Via Eastday

Previous post

Vampires don't belong here

Next post

Imagenation Abu Dhabi Signs Deal with Empire International to Distribute Emirati Films in the MENA region

No Comment

Leave a reply