Home»NEWS»Business»In the mood for love

In the mood for love

0
Shares
Pinterest Google+

Hong Kong filmmakers are turning to romantic comedies for easier access to the mainland market.

In Don’t Go Breaking My Heart, a romantic comedy released on Mar 31, the heroine is a mainland girl working in Hong Kong, who is chased by two ardent Hong Kong men desperate to win her affections.

The plot is almost a metaphor for the courting of the mainland market by Hong Kong filmmakers, including the film’s director Johnnie To, regarded as one of the last hopes of Hong Kong-style cinema.

Lauded for his crime thrillers, To admits that a romantic comedy is a safe choice for entering the mainland market, where censorship co-exists with an annual box office rise of 35 percent since 2003.

Read the full story here >>

via English.xinhuanet.com

Previous post

Why 'Mindfulness and Murder' is much more than a straightforward whodunit

Next post

Innovation is the key for B'wood remakes

No Comment

Leave a reply