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First “Happy Chinese New Year Movie” at AMC 16

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In a move from East to West, the tradition of major Chinese filmmakers to launch a new movie on Lunar New Year’s Day has started in the lower Peninsula and West Valley.

The first so-called “Happy Chinese New Year movie” in North America opened Thursday at AMC 16 Movie Theaters in Cupertino, Mountain View and Saratoga.

The Chinese remake of What Women Want, a 2000 romantic comedy starring Mel Gibson and Helen Hunt, is in Mandarin and set in Beijing.

Much in the way movies are launched on Christmas Day, the launching of movies on Lunar New Year takes advantage of a big holiday that brings Chinese home on vacation to enjoy family and friends, the way Christmas does.

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via Patch

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