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Indian television steps outside Mumbai1 min read

22 December 2010 < 1 min read


Indian television steps outside Mumbai1 min read

Reading Time: < 1 minute

With characters and storylines not confined to metropolitan India anymore, television production houses are moving out of Mumbai to shoot in states like Bihar, Uttar Pradesh, Madhya Pradesh and Rajasthan.

The whole idea behind shooting at the places where the story is based is to add to the authencity to the story, says Zee TV’s Sukesh Motwane.

‘It an interesting thing. The show we create is for the national audience and what better way to explore cultures by basing a story on a different culture,’ said Danish Khan, vice president of Sony TV.

‘Initially, it was difficult as you don’t find trained workers as in Mumbai but later everything fell into place. It felt good that we are generating a new breed of people here,’ added Sudhir Sharma of Sunshine Productions.

Read the full story here >>

via sify movies

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