Seven Chinese video-streaming websites announced plans on Thursday to group together to offer fee-based online movies as an alternative channel for watching film on the Internet.
Jia Yuemin, vice president of letv.com which initiated the alliance, said that the Internet-based cinema would ensure netizens authorized copies of films and provide high definition viewing at a reasonable price.
According to Jia, the members of the alliance, including letv.com, qq.com, joy.cn, xunlei.com, baofeng.com, pptv.com and pps.tv, could share authorized films and show them simultaneously while charging the same fees.
Distributing films via Chinese cinemas no longer satisfies the development of film industry.
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